“The map is not the territory.”
Once you’re familiar with this phrase, you’ll see it pop up again and again.
It was popularised by Alfred Korzybski, a Polish-American scientist and philosopher in the 1930s.
It basically means that all our experiences are subjective. What we state as true may be true to us, but it may not be true to someone else.
Here’s a good explanation of it from Wikipedia:
Human knowledge of the world is limited both by the human nervous system and the languages humans have developed, and thus no one can have direct access to reality, given that the most we can know is that which is filtered through the brain’s responses to reality.
For example, if two people witness the same event, and are both interviewed about it afterwards, they will have slightly different accounts.
News outlets will often take advantage of this phenomenon when they want to paint a news story in a particular way.
They will interview a number of different people who witnessed the same event and only broadcast or quote the people whose descriptions of the event fit with the story the news organisation is trying to tell.
In this situation no one is lying. All these people are telling the truth, from their own perspective. The fact is, the way we recall events is flawed, and news organisations can take advantage of that flaw.
This is one of the reasons it always pays to do research for yourself. And wherever possible see and do things for real, not just through a computer or TV screen.
Your take on a place, event, situation, person, activity will be different from what you see on screen or read about.
And one area this pays dividends (if you excuse the pun) is in investment.
That’s why, when looking into Google’s driverless car arm, Waymo, Eoin Treacy went to Arizona in person to see how the trials were going.
What he discovered goes against almost everything you see in the news and investment coverage about the driverless car industry.
Contrary to what we see and read about, most people are not aware how far along these trials are.
And they are completely oblivious to the deals Waymo is doing with major manufacturers like Renault and Nissan to put its driverless tech into their cars.
As Eoin shows, it’s not Tesla that’s going to take driverless cars mainstream. It will be these mainstream “boring” cars give the industry lift off.
And as he discovered in Arizona, “there is the real potential here that we are at the genesis of a completely new phenomenon.” The mass market is coming.
To watch the video, click on the image below.
And if you want to find out how Eoin is investing in the most promising driverless car companies, you can take out a trial to his Frontier Tech Investor service here.
That passion means he puts in serous work to find the best investments in this new and emerging industry.
Until next time,
Editor, Exponential Investor
Category: Artificial Intelligence